UK-based singer-songwriter MAAME has steadily been carving her own space in the R&B-pop landscape, blending pop, soul, and new-age R&B into a sound that feels both playful and emotionally grounded. Her latest single, Daydreaming, finds her fully inhabiting a pastel-toned world of cotton-candy clouds and soaring harmonies, capturing the feeling of yearning for something beyond the monotony of everyday life.
Written by MAAME and produced by Adam Salaah, the track is anchored by Joe Scucc’s shimmering guitar, mixed by Gela Akhalaia, and mastered by G10 Productions. Together, these elements create a harmony-driven song that balances lightness with a subtle depth, reflecting MAAME’s knack for crafting tracks that are both immediate and enduring.
The single is a natural extension of MAAME’s artistic identity. Her songwriting leans into honest lyricism and expressive vocals, capable of delicate introspection one moment and bold, uplifting emotion the next. With Daydreaming, she channels that duality into a sound that is both carefree and resonant, inviting listeners to join her in a world of vivid imagination and reflection.
MAAME’s influences are as dynamic as her sound. Drawing inspiration from artists like Doja Cat, Nicki Minaj, and Thuy, she manages to blend playfulness with lyrical sophistication, producing music that is unmistakably her own. Her growing support from outlets like Amazing Radio underscores her rising presence in the UK R&B-pop scene, while previous singles such as “Sure,” “Beautiful,” and “Ego Tripping” have built momentum through features on platforms including York Calling, Beach House, and Music Arena GH.
Her journey in music began in Margate, where vocal lessons with artist Hughie Gavin and participation in choirs such as the Social Singing Choir and Institute Collective Choir helped refine her voice and performance style. She has performed with SWIM DEEP on To Feel Good (2018) and appeared on BBC Radio Kent in 2020, alongside live appearances at Dreamland, Elsewhere Margate, and POW Festival in Ramsgate. Her music is a reminder that R&B-pop can be imaginative, expressive, and emotionally potent all at once.
Featured Image: Artist Supplied
